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Hyperlocal

Branding illustrations for a multi-product SaaS company.

Context

Illustration

During my time working at Hyperlocal, I created illustrations for a range of platforms across industries like beauty, logistics, and finance. The goal was to elevate user experience and brand communication through impactful visual storytelling, making each brand's message clear and engaging across various touchpoints, from tutorials to internal communications.

Time frame
2021-2023
Team
Carol Pagano, Victor Maluhy
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Process

Final Design

Hyperlocal

Financial services, delivery logistics and company internal communication.

Avec

Beauty Salon and Barber shop management plataform

CrossX

Crossfit and Gym management plataform.

Reflections

Working across multiple brands required me to adapt and develop a range of art styles, enhancing my versatility and ability to meet diverse brand demands. Each illustration project came with tight deadlines, which pushed me to streamline my creative process, refine my efficiency, and consistently deliver high-quality work under pressure. This experience not only strengthened my adaptability but also sharpened my skills in producing top-tier illustrations on time.